Overview
This course is designed for students who aspire to be innovative leaders and entrepreneurs. It provides a comprehensive and integrated understanding of business in both a contemporary and international context.

Students will be exposed to core and emerging key business principles, concepts and applications across a complete spectrum of disciplines. It develops in-depth understanding and nurtures essential skills vital for career advancement in a global business environment. It will also facilitate the progression of students to postgraduate studies, e.g. an MBA programme.

Learning Outcomes
The course is designed to integrate a deep understanding of the subject matter with the development of key skills and competencies, allowing students to adapt to a rapidly changing, dynamic, and competitive global marketplace. Upon completion of the course, students will be able to:

► Demonstrate knowledge of concepts and procedures relating to business functions and processes.
► Use analytics to make judgments and decisions and deploy problemsolving methods in dynamic and changing environments.
► Analyse market and organisational conditions to identify and deploy tactics, operations and strategies that drive success.
► Establish personal and organisational values, ethics, behaviours and patterns of action that engender trust, respect and collaboration.
► Use critical thinking and problem-solving skills to make effective business decisions.
► Apply problem-solving methods to address both market and organisationbased problems with creativity and innovation.


Course Subjects
Students will be exposed to a number of critical areas over 3 semesters and are assessed through a combination of written examinations and assignments.

Year 1:
► Accounting & Business Environment
► Microeconomics
► Organisational Behaviour
► Marketing Management
► Basic Business Statistics (Elective)
► Management (Elective)
► Ethnic Studies (MPU)


Year 2:
► Financial Management
► Human Resource Management
► Strategic Management
► Operations Management
► Business Communication (Elective)
► Management Information System (Elective)
► Community Service (MPU)
► Critical Thinking Skills (MPU)
► Ethics of Communication (MPU)

Year 3:
► As required by the respective partner universities