Overview
The global nature of today’s marketplace demands a new type of graduate: One
equipped with the fundamentals of market economies and the multivalent forces
that shape the operating environments of organisations, both nationally and
internationally. By emphasising the understanding of core business and
international trade principles as well as an appreciation of the issues facing
business internationalisation, including its effect on traditional business
management functions, the skills and knowledge attained from this course is
highly transferable across a variety of professions, giving students an advantage
at the workplace.
Learning Outcomes
The course is designed to integrate a deep understanding of the subject matter
with the development of key skills and competencies needed to adapt to a rapidly
changing, dynamic, and competitive global marketplace. Upon completion,
students will be able to:
► Demonstrate knowledge of concepts and procedures relating to business
functions and processes.
► Evaluate the legal, social and economic environments of business.
► Apply industry- and discipline-specific tools to the analysis of targeted
international business opportunities and challenges.
► Analyse human capital dynamics and management tactics in cross-cultural
international environments.
► Apply critical thinking and problem-solving skills to make effective and
ethical business decisions.
► Construct and present effective oral and written forms of professional
communication.
► Apply knowledge of business concepts and functions in an integrated
manner.
Course Subjects
Students will be exposed to a number of critical areas over 3 semesters and are
assessed through a combination of written examinations and assignments.
Year 1:
► Accounting & Business Environment
► Microeconomics
► Organisational Behaviour
► Marketing Management
► Basic Business Statistics (Elective)
► Management (Elective)
► Ethnic Studies (MPU)
Year 2:
► Financial Management
► Human Resource Management
► Strategic Management
► Operations Management
► Business Communication (Elective)
► Management Information System (Elective)
► Community Service (MPU)
► Critical Thinking Skills (MPU)
► Ethics of Communication (MPU)
Year 3:
► As required by the respective partner university